Thursday, April 2, 2009

Jai Ho, Bhay Ho

Brand: Congress



Here's another one of Congress's election campaign TVC. Using the famous Rehman song Jai Ho, Congress plans to propagate the idea of generating millionaires from slum dogs!!!


Brand: BJP




Also here is a response to this TVC by the opposing party, BJP.
All they have done is negate what all Congress did and trued to create a fear factor among the public. Not sure if it will work ass it carries a lot of negativity to it. And talking negative as an election propaganda in times of recession, Im not sure!!!!