Tuesday, June 16, 2009

Happydent Wave: roshni ka matka

Brand: Happydent wave
Agency: McCann Erickson


this is one brand that any ad maker would have rubbed his hands off!!!
coming up with something better than the palace ad was a near impossible task. But Prasoon Joshi has done a good job with this one...though meeting up with the expectations was never possible, he has tried to continue the legend!!!

1 comment:

  1. Good job, Prasoon Joshi!! The ad's in sync with the tradition and the thought is equally good. It looked like a repetition of the Match making ad of the buffalo, in the beginning(of Happy Dent White), but it proves you wrong by EOD. Good one!

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